Silkline Data / Xiaohongshu Pugongying
Public data only · 9 request types

Xiaohongshu Pugongying API

Find Xiaohongshu (RedNote) influencers on the Pugongying (蒲公英) KOL marketplace: search bloggers by keyword, category, gender, location and followers with picture and video note rates and median reads; get blogger profiles and keyword stats. No login or cookies needed. Export JSON, CSV or Excel.

Resultready
JSON
9request types
per resultper result, Bronze tier
$0.00005start fee per run
2free trial runs on Apify
At a glance

Xiaohongshu Pugongying API in one table

Official public API for people outside ChinaNo. This tool collects the publicly visible data instead.
What you sendA keyword, a link or an ID, depending on the request type
What you get backJSON rows with English field names; 9 request types
Login, cookies, Chinese phone numberNone needed
Output formatsJSON, CSV, Excel, or the Apify API
PricePay per result, no subscription
Last verified with a real run2026-11-09
What you can get

9 kinds of Xiaohongshu Pugongying request

Pugongying (蒲公英) is Xiaohongshu's official creator marketplace, where brands look for bloggers and book sponsored notes. For each blogger it shows quotes for picture and video notes, typical reads and engagements, follower activity and recent notes. It also shows statistics for keywords: how many notes and bloggers cover a topic and what those bloggers charge. This Actor is an independent tool and is not affiliated with Xiaohongshu.

Sample output

A real run, 41 fields per record

Run on 2026-10-26 with input {"mode": "search", "maxResults": 3, "keyword": "面膜"}. Personal fields of ordinary users are masked here.

nicknamepicturePricevideoPricelowestPricefollowersfollowersGrowthPct30d
猜了个猜680068006800308921
不芝火舞350028002800297200.4
All 41 fields in one record
  • type blogger
  • userId 558e2ab0f5a2634612b371b6
  • url https://www.xiaohongshu.com/user/profile/558e2ab0f5a26346...
  • redId 637243769
  • nickname 猜了个猜
  • avatar https://sns-avatar-qc.xhscdn.com/avatar/1040g2jo31v427bln...
  • location 北京
  • gender female
  • followers 30892
  • likesAndCollects
  • sponsoredNoteCount 430
  • categories
  • subCategories
  • personaTags
  • featureTags
  • industries
  • picturePrice 6800
  • videoPrice 6800
  • lowestPrice 6800
  • medianReads 0
  • medianEngagements 0
  • pictureMedianReads 0
  • videoMedianReads 0
  • pictureMedianEngagements 0
  • videoMedianEngagements 0
  • medianImpressions 0
  • sponsoredMedianReads 13502
  • sponsoredMedianEngagements 1850
  • sponsoredMedianImpressions 80765
  • pictureReadCost 0.8
  • videoReadCost 0
  • estimatedVideoCpm 0
  • estimatedVideoEngageCost 0
  • videoCompletionPct 0
  • thousandLikeNotePct 0
  • hundredLikeNotePct 0
  • followersGrowthPct30d 1
  • activeFollowersPct 58.6
  • engagedFollowersPct 7.3
  • inviteReplyPct48h 72.6
  • recentNotes
Developers

Call the Xiaohongshu Pugongying API

Every run is one HTTP call: send the input as JSON, get the rows back. The same works from Make, Zapier or n8n.

Request
Response · 200application/json
Pricing

Pay per result

The Actor uses pay-per-event pricing. You pay only for these events:

Event When it is charged Price (USD)
run-start Once per run, charged when the first data arrives, so a run that cannot reach the data costs nothing $0.00005
result Each blogger returned in a search (mode search), each note (modes bloggerNotes, contentSquare), each streamer (mode liveSearch) and each similar blogger (mode similarBloggers) Bronze $0.0092, Silver $0.0083, Gold, Platinum and Diamond $0.0075
detail Each blogger profile (mode blogger), keyword report (mode keyword, also each daily series and related-words record), blogger report (mode bloggerReport, one per report type) and note report (mode noteReport) $0.06 on every plan

Worked examples:

  • 100 bloggers from a search on the Bronze plan cost $0.00005 + 100 x $0.0092 = $0.92005. On Gold: $0.00005 + 100 x $0.0075 = $0.75005.
  • 10 blogger profiles cost $0.00005 + 10 x $0.06 = $0.60005.
  • 2 keyword reports cost $0.00005 + 2 x $0.06 = $0.12005.
  • All six reports for one blogger cost $0.00005 + 6 x $0.06 = $0.36005.
  • 40 notes of a blogger on the Bronze plan cost $0.00005 + 40 x $0.0092 = $0.36805.

You never pay for more than maxResults items, and the run stops by itself if your spending limit is reached. Items that are not delivered are not charged.

On the free Apify plan you get 2 free trial runs of this Actor with your own input, up to 10 results each, and nothing is charged; after that, runs return a stored sample dataset (a real result of the prefilled input). Use any paid Apify plan for full runs.

FAQ

Xiaohongshu Pugongying API questions

Do I need a Xiaohongshu or Pugongying account?

No. No account, API keys, proxies or cookies are needed.

Is it legal to use this data?

The Actor returns only what the marketplace itself shows about bloggers: IDs, names, avatars, location, quotes, performance figures and recent notes. No contact details, phone numbers or private messages are collected. You are responsible for how you use the data and for following the laws that apply to you.

How fresh is the data?

The data is requested when your run starts, so you get the figures the marketplace shows at that time. Several metrics cover the last 28 or 30 days, as noted in the field list.

Why are some fields empty or 0?

Some fields are filled only in search rows or only in profiles (the others are `null`), bloggers without picture or video notes have no quote or medians for that format, persona, industry and style tags are often missing in search rows, and some bloggers hide their location. See Tips and limits for the full list.

How many results can I get?

Up to 5,000 items per run (`maxResults`). A search shows up to 250 pages of 20 bloggers.

Can I schedule runs and export the data?

Yes. You can schedule runs in Apify Console or start them through the API, and export each dataset as JSON, CSV, Excel and other formats.

Run your first Xiaohongshu Pugongying request

Two free trial runs, no card needed.

Open on Apify